Lucky Strike Click & Roll Convertibles

Description

British American Tobacco (BAT) recently released an innovative new concept in cigarettes called Lucky Strike Click & Roll. The cigarettes contain a menthol capsule in the filter that is activated when the filter is clicked, meaning that you can enjoy the classic Lucky Strike taste experience or opt for menthol flavor:

CLICK the capsule to change the taste and then just roll it around to turn it up. Sometimes, Always, Never, It’s up to you. Enjoy freedom of taste. By Luckies.

https://www.youtube.com/watch?v=Rq_B_aj81ls

https://www.youtube.com/watch?v=30zONVwsKj4